Effective Date: 3 June 2025

This Privacy Policy describes how BrightArcLab ("we", "us", or "our") collects, uses, and shares your personal data when you visit or interact with our website at brightarclab.com, in accordance with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

1. What data we collect

We may collect and process the following categories of personal data:

• Contact information (name, email address, phone number)
• Browser and device information (IP address, browser type, operating system)
• Website usage data (pages visited, time spent, navigation paths)
• Information you provide through contact forms or event registrations

2. How we use your data

Your data may be used to:

• Respond to your inquiries
• Send you information about exhibitions or events
• Improve website functionality and user experience
• Comply with legal or regulatory obligations

3. Legal basis for processing

We process your personal data based on one or more of the following legal grounds:

• Your consent (e.g. for newsletters or cookies)
• Performance of a contract
• Compliance with a legal obligation
• Legitimate interests (e.g. marketing, analytics, website security)

4. Sharing your data

We do not sell or rent your data. We may share it with trusted third-party service providers who assist us in operating our website, sending emails, or hosting events—only under strict data protection agreements.

5. Data retention

We retain your data only for as long as necessary to fulfill the purposes described above, unless a longer retention period is required by law.

6. Your rights

Under UK GDPR, you have the right to:

• Access your data
• Request correction or deletion
• Object to processing
• Withdraw consent at any time
• Lodge a complaint with the Information Commissioner's Office (ICO)

7. Cookies

For information on how we use cookies, please refer to our Cookie Policy.

8. Contact us

If you have any questions about this Privacy Policy or how we handle your data, please contact us:

Email: info@brightarclab.com
Post: BrightArcLab, 14 Camden High Street, London, NW1 0JH, UK